The “Write-In” Attendee Dilemma

Anyone in the Life Sciences industry who’s been involved in customer management for promotional and non-promotional events recognizes the challenges associated with maintaining the integrity of a customer master and consistent reporting of unique Health Care Practitioner (HCP) customers. Both can be impacted by the process by which a company decides to address the…

By |July 13, 2016|Categories: Blog||Comments Off on The “Write-In” Attendee Dilemma

How to Successfully Implement a Robust, Proactive Compliance Platform

As you look to implement a compliance platform such as CentrisDirect™, there are 5 key areas to focus on to ensure the implementation project and deployment of the system is successful.

Key Areas of Focus:

Identifying the Appropriate Key Stakeholders with Decision Making Authority — There are a number of departments within your organization…

By |June 22, 2016|Categories: Blog||Comments Off on How to Successfully Implement a Robust, Proactive Compliance Platform

Speaker Program Support for Specialty Field Forces

Finding the right approach to supporting “special” field forces can promote overall efficiency while providing metrics useful for management.

For companies with specialty field forces there are a number of important nuances to supporting speaker bureau activities. There is often a tendency for “special” to translate into unique; meaning everything they want to do is…

By |June 3, 2016|Categories: Blog||Comments Off on Speaker Program Support for Specialty Field Forces

The Rise of Business Process Outsourcing (BPO) and Software-as-a-Service (SaaS) in the delivery of Speaker Bureau Programs

Traditionally when marketing a primary care or specialty medical product, the drill has been familiar: an army of well-spoken sales representatives detailing off sales aids whose efforts are complemented by non-personal promotional tactics. This model, supplemented by nationally recognized thought leaders presenting at dinner meetings had worked predictably and was usually sufficient to “move…

By |May 26, 2016|Categories: Blog||Comments Off on The Rise of Business Process Outsourcing (BPO) and Software-as-a-Service (SaaS) in the delivery of Speaker Bureau Programs

Lowering the Threshold for Acceptable Risk related to transfers of value (TOV) to Health Care Providers (HCPs)

With the advent of the The Physician Payments Sunshine Act (PPSA) in 2010 and the final rule being enacted in 2013, the risks to a manufacturer in relation to the promotion of their medical products to health care providers (HCPs) in the United States became even greater than had existed previously. Prior to this…

By |May 18, 2016|Categories: Blog||Comments Off on Lowering the Threshold for Acceptable Risk related to transfers of value (TOV) to Health Care Providers (HCPs)

Data Analytics: The New Competitive Edge…

For the Life Sciences, data analytics is the newest frontier in a technology that has been increasingly vital to researchers. Information technology in the Life Sciences, sometimes described as bioinformatics, has been around for quite some time. Even as far back as the 1950s, researchers were using early computers to sort through voluminous data…

By |April 21, 2016|Categories: Blog||Comments Off on Data Analytics: The New Competitive Edge…

Keeping the Life in Life Sciences

As we proposed in a recent blog, Looking Outside the Box, the growth of the Life Sciences field is critically dependent on meeting our staffing challenges – perhaps by looking more closely at talented individuals that don’t “fit the mold.”

Another way to meet this challenge is by being much more strategic and developing a…

By |April 14, 2016|Categories: Blog||Comments Off on Keeping the Life in Life Sciences

How We Have Grown —

A little over a decade ago, those of us servicing the Life Sciences Meetings and Events industry were blank faced, scratching our heads in the effort to understand terminology such as PhRMA, AdvaMED or remuneration rationale. We knew we were much more that party planners or balloon blower-uppers, but legal interpreters….accountants….compliance officers? In 2005,…

By |April 4, 2016|Categories: Blog||Comments Off on How We Have Grown —

Looking Outside the Box

In a growing and vibrant industry like Life Sciences, where high-quality, trusting relationship are important, staffing can be a challenge. The perennial shortage of job candidates with experience or critical skills means that organizations must either run short-staffed or engage in a bidding war to hire their ideal candidates.

However, under the rubric of Talent…

By |March 25, 2016|Categories: Blog||Comments Off on Looking Outside the Box

The 2016 Presidential Race and the Stakes for Life Sciences

The current American election cycle is getting more attention across the political and social spectrum than any election in a long time. Participation in the primary process has been high and many individuals that once sat out the political process have become newly engaged and energized.

An obvious source for this change is the presence…

By |March 16, 2016|Categories: Blog||Comments Off on The 2016 Presidential Race and the Stakes for Life Sciences

Privacy Shield Provides Welcome Relief — For Now

For compliance people, one of the biggest challenges in recent years came when courts in the European Union ruled that the so-called “Safe Harbor” approach to ensuring data privacy for its citizens was no longer sufficient.

After lengthy negotiations, the European Commission and the U.S. Department of Commerce have agreed on a new structure for…

By |March 9, 2016|Categories: Blog||Comments Off on Privacy Shield Provides Welcome Relief — For Now

A Brave New World: Globalizing HCP Engagements

With the torrential downpour and tornado warnings significantly slowing what would already be a best case traffic-free 5-hour return trip from Philly down the Eastern Shore to Virginia, I had a good amount of (additional) time to reflect on my 2-day experience at the CBI Speaker Programs 2016 Conference. While AHM participates in numerous industry events…

By |February 29, 2016|Categories: Blog||Comments Off on A Brave New World: Globalizing HCP Engagements